- Using your Business Name as the Sender ID can be useful to improve customer recognition as they are familiar with your business name.
- Your business name or other unique identifying name can be set as an Alpha Tag (3-11 characters in length) where the sender name or unique ID appears in place of a phone number as the sender ID.
- It also offers instant brand recognition but is suitable for one-way messages only - recipients can't reply to messages sent from an alpha tag.
- It sends in exactly the same way as if you were using a dedicated number or the rotary pool.
- All of your messages will come from the same sender ID giving your recipients the opportunity to save the number so they know who's messaging them.
- An Alpha Tag is also referred to as a Sender ID or an Alpha name.
To enable an Alpha Tag for your account, follow these steps:
1. Go to Settings > Numbers
2. Click on the Business Names tab
3. Click on Request a business name
In the resulting modal/pop-up, enter the name you want to use to send messages, and click Send request:
Your Alpha Tag request will then be reviewed, and activated if/when approved.
| Note - The Alpha Tag approval process is normally within an hour or two, it can take upto 24 hours during high demand periods. All new Alpha Tags that enter the Telstra network (in Australia) for the first time will be subject Telstra's message filtering process. This process can cause a sending delay of up to five minutes for the very first message sent from the new Alpha Tag. After the initial message successfully passes the filtering process, all subsequent messages sent from the same Alpha Tag will move through the messaging gateway as normal. |
Setting your registered Alpha Tag as your Default Sender ID
Once your request for an Alpha Tag has been approved, you can set it as the default sender ID so that all future messages will be sent from this name:
1. Go to Settings and then Numbers, and click on the Settings tab
2. Click on the edit icon next to Default Sender ID
3. From the resulting drop-down list, select your Alpha Tag (or you can request an alpha tag by clicking on the option in the list)
4. Click Save
If you don't want to set your Alpha Tag as the Default Sender ID, you can select to send messages from your Alpha-Tag ad-hoc when you create a new message, by selecting the option from the Sender ID list in the New Message window:
